UNLOCK THE FULL REVENUE POTENTIAL OF YOUR HOTEL WITH BOOKINGSMAKER.COM
To unlock the full revenue potential we believe and work on the below points. These are the basics to your hotel foundation in online.
It is all about having your property on the internet so that your customers can reach you easily. This includes:
Online Travel Agencies (OTA): Being present on all the major OTA’s (For eg: Goibibo, MMT, Booking.com etc.) is very important as almost everyone is present on the OTA whether it’s your competitors or customers.
Having your Hotels website: Your own website is a place where you can showcase any content you like and that you think is necessary to drive in more customers. The most important thing to have with a website is a booking engine and a payment gateway without which one would not be able to make bookings or do payment online.
Note: Having your own website will help you drive direct bookings which will be free for commission as compared to the bookings coming from OTA which will take a commission.
Creating Promotions: Providing best in class promotion to attract customers and start booking flow. This includes creating a competitor list and keeping a track of all the pricing and promotion movements of your competitor.
Participate in OTA campaigns: To effectively participate in OTA’s Promotion such as VDI’s, Corporate Deals, etcs.,
Now that you are present in the internet world, why not try to stand out from the crowd by increasing your visibility on the internet and drive more customers to your hotel. This includes:
? Search Engine Optimization (SEO): Search engines like Google use certain algorithms to rank various websites and content present on the internet, and SEO is all about making your website search engine friendly and make your hotel website rank at the top whenever a search is made related to hotels or any related keywords.
? Social Media Optimization (SMO): Almost 40-50% guest take suggestions from others before choosing a hotel to stay in. Well The goal of SMO is to strategically create interesting online content, ranging from well-written text to eye-catching digital photos or video clips that encourages and entices people to engage with a website and then share this content, via its web link, with their social media contacts and friends.
Real Time Inventory:
This includes updating inventory (no. of rooms available) on real-time which is reality is not possible manually as it is a time-consuming work and for that, we would suggest having a channel manager. We provide the same at a very nominal Price, if hotel billing software(Optional)
Online Reviews are the next big thing for the hospitality as it can make your business grow as well as it can give you nightmares. Now to handle this you need a dedicated person to look after all the reviews of guest related to your hotel. This includes giving a quick response on all the online reviews, our office has a dedicated team working on this. This will definitely result in revenue generation.